Oh baby . . .

Apple does it again. A 3G phone with GPS and cheap, cheap.

What's so great about that?

3G stands for "third generation", as in third generation cellular telephone, and is something we want because of the broader data transfer rates. Decent video transmission is possible in 3G as is the transfer of larger data files. The USA lags behind many other cell phone using countries by a year or two. Japan saw the first 3G in 2001. Italy users are about one-third 3G. The telecom crash in the USA, early 2000's, slowed our 3G adoption. The iphone is available July 11 in 22 major US markets.

Their first iphone TV ad was perfection, the new introductory ad is okay.

See it here: http://www.apple.com/iphone/gallery/ads/hallway/