Wednesday, March 23, 2011

Have it your way ... somewhere else

Daniel Barry for The New York Times  
Want It Your Way? Purist Chefs Won't Have It.

That's the title of a New York Times article that goes on to explain why some chefs and restaurants in New York don't accommodate every customer demand -- and why they don't care who doesn't like it.

Think, Seinfeld's soup nazi episode applied to everything from bagels to coffee.

I kind of get this. You have to respect a guy who make's that kind of commitment to his craft and the product.

At one coffee shop in New York you can not get an espresso in a paper cup. At my favorite coffee shop back east they say, only half- jokingly, "the coffee is first, the customer second." If a restaurant owner is willing to give up a sale, it's his risk, his loss. His business.

Anyway, it's an interesting article on food industry attitudes.

The New York Times article is short and worth reading. HERE


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